Success Publishing Academy
Presented by Write | Publish | Sell
You're on this publishing journey... you thought the writing was hard, and then you started learning about everything else.
AND OMG. It's overwhelming, isn't it? THERE IS SO MUCH TO KNOW! SO MUCH TO DO!
It's a lot of work to be a successful author!
You're now running a business where you are the entire C Suite! Marketing, taxes, accounting, project management, website building... your head is spinning!
What happened to just being able to WRITE???
Enter the Success Publishing Academy. The Success Publishing Academy is a part self-paced / group coaching / mentorship / mastermind program.
The Write | Publish | Sell Success Publishing Academy (SPA) is designed to help you:
BONUS 1:
Access to my team! Yes! You'll have access to my Executive Assistant, who helps with landing pages, website tech, email sequence writing, and so on
You'll also get a call with my marketing expert to give you guidance on what and how to do it!
And a call with our Instagram & website guru!
BONUS 1:
Our New PROGRAM - READERS ON DEMAND!
BONUS 2:
We're going on a retreat!
Details to follow, but your program includes your ticket to our weekend mastermind in late October/early November 2020.
Is this only for Self-publishing authors?
NO. Anyone who needs to learn how to market their book and grow a business as an author will find this useful.
Do I have to have my book written to join?
Nope. These are the tools you need to grow your platform, ensure a well-produced book, and have a solid author business, but your book does not have to be finished. We'll provide writing accountability if you need it.
Can I do this at my own pace?
Yes! The coaching program goes at the pace of the modules, but if you need to take longer at any point, take your time. I will open the course materials in April and you can move ahead of the group if you need. But I'm certain you'll learn a thing or two in all the modules.
Is this only for someone who has never published a book?
NO! The publishing world grows and changes at a rapid rate. There is a ridiculous amount of information to KNOW to do this right. Heck, I'm still learning this stuff. Whether you haven't started your book or you've already published 1-2, if you're still trying to learn the things we are teaching, this will be a great fit for you. Plus, the additional coaching element allows me to tailor what students need to where they are in the process.
You can take a peek at the curriculum below, although this is not a full list. We are constantly updating, adding, and adjusting based on our students' needs and changes in the publishing world.
It is important to note is that these outlined topics serve as the BASELINE. However, each month, we will hit heavily on marketing and developing the author platform and the author business. Because without those things in place, it doesn't matter if you have a good book. You need to be able to sell it.
The cool thing about this program is that it's both self-paced and group-coached. Through 2 calls each month, you'll receive answers to your questions and guidance to help you implement. Plus you'll be able to go back to the training to review whenever you need it, or you can bypass the parts that you don't think are applicable. If you don't need help with editing, you can skip that and just work on the platform growth and author business elements we're covering that month.
Jan - March - PREWORK! Need help writing? Getting through first draft revisions? Beta Readers?
April: Understanding the 7 Stages of Publishing + Marketing & Author Business
May: Editing/Endorsements/Final preps before book production + Marketing & Author Business
June: Publishing and Production + Marketing & Author Business
July: Marketing and PR
August: Distribution and Rights, + Marketing Continues
September: Making money from your book and developing your business strategy
October: Wrap up / prep for RETREAT
Former Student reviews the program.
Alexa Bigwarfe
Welcome to the SPA!
FREE PREVIEWVideo - Introduction
Intake Form
Scheduling The Calls
Getting Started
FREE PREVIEWMonthly Modules in the Course
FREE PREVIEWOverview - Publish Your Book!
FREE PREVIEWPublish Your Book SLIDES / downloadable PDF
Video - An Overview of the Writing, Editing, and Publishing Process
FREE PREVIEWDownload This Module
Call Recordings / Playbacks
Week 1 - introduction and overview
FREE PREVIEWThe 7 stages of Publishing
FREE PREVIEWFirst coaching session - laying the ground work and creating a plan
Week 3 - The Publishing Timeline
The Publishing Timeline
How long will it take to write my book?
The Publishing Timeline - excel spreadsheet
Book Launch / Publishing Timeline Checklist
Action steps for Month 1
Week 2: Deep Dive into WRITING
What type of book are you writing? Ebook vs print, fiction vs. nonfiction, children's books, memoirs, how to's, etc...
Stage 1: Writing - Writing Your Book - Will anyone Buy My Book? Action Steps and Exercises for Week 1
Stage 1: Writing - Practicing and Honing Your Craft
Sample Nonfiction Book Outline
Sample fiction outline (chapter summary)
Sample Children's book outline
Download This Module
BONUS MODULE - Writing How-Tos, Interview Style, and "All About" Books
Extra SPA Call 5/29
Plan Your Book!
Initial Marketing Strategy
When to Start Marketing & Establishing Your Target Audience
{Video} Setting Up Your Author Business Page on Facebook
Your Author Branding and Setting Up Your Marketing Strategy / Profile
Author Marketing & Profile Video
Creating Your Book Marketing Profile
Finding your TARGET audience
Defining my target audience
Preparing for your target audience
Setting Up Your Book Landing Page and Announcing Yourself!
Video - setting up the autosend email in Mailchimp
Using ConvertKit to manage your email list
Replay of May Training Session - Setting up your landing page
Month 2: Module 5 - Working with Editors
How to contact Editors and a list of recommended editors
Working with Editors - Stacey Aaronson
Self-Editing; Module 6
Videos - Using ProWritingAid - a self-editing tool
Beta Readers vs. Advanced Readers
What to send to Beta Readers
VIDEO: Advanced Readers and the Launch Team - Early Marketing Activities
Start Your Marketing Strategy - Advanced Readers & the Launch Team!
How to use a launch team - presentation
Endorsements
Using the Facebook Pixel to Help Grow Your Audience
Video Tutorial: The Facebook Pixel and How To Add It To Your Website
Getting Endorsements - Who to ask and when?
How do you find endorsers?
What do you send them? Sample email and endorsements
Month 3 overview {Video and PDF download}
Month 3: Week 1 - What elements are needed for producing your book?
Month 3: Week 2 Other key pieces of your book - PCN, LCCN, Copyright...
Month 3: Module 2 Complying with Industry Standards for the preparation of your book
Month 3: Obtaining Your ISBN & Setting Up Your Imprint
Month 3 - Key Elements of Cover Design
Panel on Cover Design
Interior Layout and Design
Getting the barcode for your book
Video Replay: Growing Your Author Platform - Target Audience Development
SPA Call - Book Launches
Month 4: Book Launch!: Video - 5 Things You're Missing in Your Book Launch Strategy
Author branding and marketing profile
Month 4: Week 2 - How to get publicity as an author
Publicity for your book Christina Nicholson the Media Maven
where to publish
{VIDEO} Where to publish your book...
{Video} Distribution & Where to PUblish Training Session
Bonus: Understanding GDPR and how it impacts you with lawyer Emily D. Baker
{Tutorial Video} Publishing your book on IngramSpark
Copyrights & Other Legal Considerations
Keywords & Categories
Setting Up Your Business
Small Business Training
Developing Your Business Strategy
Managing Your Budget
Taxes - on books, retail, etc
{VIDEO} Tax Considerations for Authors
Business Tools for the Author Entrepreneur - Email CRMs & Funnels
Resources / Discounts on Business Tools
Month 6 Training/Coaching Call (9_17_19)
Setting Up Your Amazon Affiliate Account
Working with Brands & Sponsored Posts
Influencer Marketing
Raising Funds for Your Publishing Projects
Blogging for Authors
AMS Ads free training
Submission Resources
Are you ready to reduce your overwhelm, take control of your book project, receive guidance and make a plan to launch a successful book?
Make one payment of $5000 or pay over six months, for $875 a month.
Or choose the monthly payment option!